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Why is Big Data important?

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Big Data is huge heterogeneous data sets. They have both structured as well as unstructured data. It is extremely expensive to store huge amounts of data and process it. This is why the data needs to be handled so that it is more convenient to analyze and figure out the patterns in the data for making business decisions out of it. So, Big Data is an entire filed that deals with large datasets using different tools such as Apache Hadoop, Cassandra, etc.

Some of the major reasons why Big Data is important are:

  • Revenue generation
  • Effective marketing
  • Customer service
  • Operational efficiency
  • Competitive advantage

To become proficient in Big Data, you must check out Big Data Tutorial.

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