Yes anyone can switch their into big data analytics. You might hear a no from everyone. You can change your domain, but it will take a huge effort from your side if you are in for a career transition. I have proof that I will show here that a professional who came from technical support domain has successfully became big data analyst.
If you are interested in learning this technology, then I would suggest you enroll in this Big Data Analytics Certification from Intellipaat. I will share the video of the same customer who made this career transition possible to help you with better insight -