Earn an MBA degree in Marketing from Jain University and Learn Digital Marketing by Industry experts from Intellipaat. The program is aligned with the AICTE prescribed curriculum for a full-time MBA degree.
Upskill for Your Dream Job
The program offers a 2-year full-fledged online MBA degree in Marketing from Jain University. The curriculum is designed by the university’s leading faculty to offer industry-aligned specialized knowledge in Marketing. You will master most in-demand skills like SEO, SEM, Paid Ads, email marketing, etc from the Industry experts of Intellipaat and earn a PG certificate to showcase your digital marketingRead More..
Free Career Counselling
We are happy to help you 24/7
About Jain University
This online MBA degree program from Jain University is an attempt to impart top-class education experience in the business and marketing domains. Jain University offers an ideal environment for learning with a major focus on education, entrepreneurship, and research. The university has assembled some of the best minds in the educational field andRead More..
Key achievements of Jain University:
Upon the completion of this program, you will receive:
They decide how communication and marketing should take place for products including drafting and executing marketing strategies.
They are responsible for creating a positive positioning of a brand or product in the eyes of the consumer.
These professionals are in charge of gathering all market-related data, market trends and setting target customers.
An SEO Expert ensures on-page optimization and improved website rankings on major search engines.
They are experts in internet advertising, and are responsible for planning and optimizing online advertising campaigns.
They optimize a website’s design using data analytics to improve page views, user experience, and conversion rates.
Agricultural and Rural Marketing
Management and Research
Social Media Marketing
Sales and Supply Chain Management
Module 1 - SEO
1.1 Search Engine Landscape
1.2 SEO Audit
1.3 On-Page Optimization
1.4 On-Page Optimization Using WordPress Based Website – SEO Yoast
1.5 Google Analytics and Google Webmaster
1.6 Web SEO, SEO Profiler, and Other SEO Tools
1.7 Project – Off-Page Optimization – Link Building
1.8 Black Hat SEO Techniques to Avoid
1.9 Online Reputation Management
1.10 Algorithms and Google Updates
Module 2 - PPC
2.1 Introduction to Search Engine Marketing
2.2 Keyword Research
2.3 Google AdWords
2.4 Creating PPC ad campaigns
2.5 Getting the best out of Google Ads
2.6 Using metrics to analyze campaigns
2.7 Optimizing the PPC ads
2.8 Creating targeted ad campaigns
2.9 Display Ad Campaign Creation
2.10 Google AdWords Express
2.11 Reporting in PPC
2.12 Remarketing Techniques
Module 3 - Email Marketing
3.1 Email Elements
3.2 Email Service Providers
3.3 Email Lists
3.4 Email Laws and Regulations
3.5 Measurements of an Email Campaign
Module 4 - SMO
4.1 Introduction to Social Media
4.2 Social Media Planning and Strategy
4.3 Social Media Channel Management
4.4 Tools for Social Media Management and Social Media Reports and Measures
4.5 Social Advertising
Module 5 - Google Analytics
5.1 Introduction to Google Analytics
5.2 Google Analytics and Google Webmaster Tools
5.3 Audit and Conversion Tracking
5.4 Features of Google Analytics
5.5 e-Commerce and Tracking
5.6 Mobile App Analytics
5.7 Google Tag Management
5.8 Google Analytics Setup – Effective Tips
The application is free and takes just 10-15 minutes to complete.
Projects will be a part of your Certification in Data Science & Artificial Intelligence to consolidate your learning. It will ensure that you have real-world experience in Data Science and AI.
Practice 20+ Essential Tools
Designed by Industry Experts
Get Real-world Experience
Create detailed Buyer Persona
Design a fictional target audience and create personalized content, emails to build a positive positioning of your products.
SEO and SEM
Optimize your website and rank higher in search results through both organic and paid search.
Design Business Website and Personal Blog
Manage links, optimize your website, plan the content and build your brand image.
Coupon Code preferences
The project focuses on extensive research and data collection of coupons by different companies, their supply, ROI achieved, and data analysis.
Learn the difference between Paid promotion and organic strategies. Build a budget-friendly lead generation strategy through Google Paid Ads Platform.
Analyze campaign data, budget, market and target data, and ad placements and learn to create ads matching the specific business objectives.
Learn to use hashtags that work best for the brand and calculate brand promotions by using hashtags on various social media channels.
Study customer behavior through Google Analytics and identify the best-performing social media channel. Analyze the data and create profit-driven marketing strategies.
Create personalized and promotive communication for prospective customers using e-mail and online marketing techniques. Create strategic email lists for target-driven business campaigns.
Via Intellipaat PeerChat, you can interact with your peers across all classes and batches and even our alumni. Collaborate on projects, share job referrals & interview experiences, compete with the best, make new friends – the possibilities are endless and our community has something for everyone!
Career Oriented SessionsThroughout the course
Over 20+ live interactive sessions with an industry expert to gain knowledge and experience on how to build skills that are expected by hiring managers. These will be guided sessions and that will help you stay on track with your up skilling objective.
Resume & LinkedIn Profile BuildingAfter 70% of course completion
Get assistance in creating a world-class resume & Linkedin Profile from our career services team and learn how to grab the attention of the hiring manager at profile shortlisting stage
Mock Interview PreparationAfter 80% of the course completion.
Students will go through a number of mock interviews conducted by technical experts who will then offer tips and constructive feedback for reference and improvement.
1 on 1 Career Mentoring SessionsAfter 90% of the course completion
Attend one-on-one sessions with career mentors on how to develop the required skills and attitude to secure a dream job based on a learners’ educational background, past experience, and future career aspirations.
3 Guaranteed InterviewsAfter 80% of the course completion
Guaranteed 3 job interviews upon submission of projects and assignments. Get interviewed by our 400+ hiring partners.
Exclusive access to Intellipaat Job portalAfter 80% of the course completion
Exclusive access to our dedicated job portal and apply for jobs. More than 400 hiring partners’ including top start-ups and product companies hiring our learners. Mentored support on job search and relevant jobs for your career growth.
The application process consists of three simple steps. An offer of admission will be made to selected candidates based on the feedback from the interview panel. The selected candidates will be notified over email and phone, and they can block their seats through the payment of the admission fee.
Tell us a bit about yourself and why you want to join this program
An admission panel will shortlist candidates based on their application
Selected candidates will be notified within 1–2 weeks
Total Admission Fee
Get a chance to win a early bird discount of up to $ 88/-
This online MBA degree program will help you master all the skills required in Marketing and Digital Marketing. You will be awarded an MBA degree from Jain University and Intellipaat’s PG certification in Digital Marketing after meeting the respective course criteria.
You will be taught by the subject matter experts from Jain University and receive a quality MBA degree program experience.
You have to first enroll in this MBA + PG course. After successfully completing the course, projects, and assignments, you will receive your MBA degree. You will also get the PG certification by Intellipaat once you complete the Digital Marketing course.
Yes, there are several tutorials freely available that are relevant to our PG courses. You will find them on Intellipaat’s YouTube channel, blogs, communities, etc. We also have interview question and answer guides.
Intellipaat will offer both online training (MBA degree) & self-paced videos (PG program). Intellipaat also provides customized learning with the Learning Management System (LMS). The online classroom training program includes one-on-one doubt-clearing sessions as well.
To get more information about this MBA degree program in Marketing + PG certification in Digital Marketing, you can directly contact our course advisors who are available for any kind of learning assistance.
What is included in this course?
I’m Interested in This Program