A good SEO strategy should follow these best practices:
- Align Your Content with Search Intent
- Write a Compelling Title Tag and Meta Description.
- Optimize Your Images.
- Optimize Your Page Speed.
- Use Internal Linking.
- Improve the User Experience on Your Website.
- Include Keywords in Your URL.
- Focus on Getting More Authoritative Backlinks.
- Publish Long-form Content.
You can enroll in this SEO Certification Course by Intellipaat to learn SEO.
Also, watch this video on SEO strategy: