What tools and software should I be familiar with to excel as an SEO Analyst?

Question

Which tools and software should I acquaint myself with to excel in the role of an SEO Analyst?

Answer 1

Excel as an SEO Analyst by mastering essential tools and software such as Google Analytics and Google Search Console for in-depth website performance analysis. Utilize SEO platforms like Moz, SEMrush, or Ahrefs for comprehensive keyword research, backlink analysis, and competitor insights. Familiarity with content management systems (CMS) like WordPress and technical SEO tools such as Screaming Frog is crucial. Additionally, stay updated on industry trends with tools like Google Trends and explore data visualization tools to effectively communicate insights. If you have a keen interest in getting into this field, then check out this Kukku Paul’s video. She became an SEO Analyst with a good salary package just after completing Intellipaat's Digital Marketing Course.