What is remarketing?

Question

Could someone tell me what is remarketing?

Answer 1

Remarketing or Retargeting is a method of online targeted marketing to attract those who have visited or interacted with your website or mobile app with targeted ads in Google search or in other partner websites. This is a marketing strategy by which tactically you could remind your users, viewers, or audiences to complete that left-out transaction or to regain engagement from the viewers.  

If you wish to learn more Digital Marketing tactics like remarketing and other strategies, then I would recommend you to take the Digital Marketing certification course from Intellipaat, which offers you dedicated instructor-led training with exercises and guided projects. If you are just starting out have a look at our YouTube video on Digital Marketing Tutorial for Beginners to get started.