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The Content Marketing course is designed by Industry practioners. You will work on real time projects and mater skills like creating content marketing strategies, working with various tools, creating videos, blogs, etc. Enrol in the program and become a certified Content Marketer.
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Course PreviewOur advanced Content Marketing training online, designed by industry experts, will make you proficient in creating editorial mission statements, ROMI and its measurement, developing an effective strategy, and other significant modules of this Digital Marketing subdomain.
Following are the skills that you will acquire through this Content Development certification:
To register for this Content Marketing Strategy training, you should have knowledge of one or more search engines and have an understanding of the Microsoft suite that includes MS Excel, MS PowerPoint, and MS Word.
Professionals from the following fields are eligible to take up our program:
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1.1 Content Marketing
1.2 Building a clear vision
1.3 Documentation of the Content Marketing strategy
1.4 Developing a statement for editorial mission
1.5 Create the hub, help, and hero content
1.6 Content Marketing techniques
1.7 Content effectiveness measurement
1.8 Measurement of ROMI
2.1 Building a vision for successful Content Marketing
2.2 Story of the Michelin Guide
2.3 Volvo Trucks use case
3.1 Budget for Content Marketing
3.2 KPIs and objectives
3.3 Impact of Content Marketing in business
3.4 Content Marketing challenges
3.5 Advantages
3.6 Creating a business care
3.7 Developing a strategy for Content Marketing
4.1 Targeting the intent over demographic
4.2 Targeting users on mobile
4.3 Targeting the intent on YouTube
4.4 Understanding the intent of the customer
4.5 Creating mobile-friendly web pages
4.6 Significance of influencer marketing
4.7 Augmenting process with influencers
5.1 Developing user-engaging content
5.2 User engagement with text and videos
5.3 Text vs video content
6.1 Use and effectiveness of B2B and B2C Content Marketing techniques
6.2 Illustrations and events
6.3 Email newsletters
6.4 Infographics
6.5 Online presentations and website content
6.6 Webinars and podcasts
6.7 Blogs
6.8 Books and e-books
6.9 Content tools
6.10 Digital and print magazines
6.11 Measuring the effectiveness of the content
Content Marketing Projects
You will be capable of working on all projects successfully after completing the training and receiving guidance from expert trainers. After finishing with the execution of all these projects, we will award you with an industry-recognized course completion certificate.
Yes. We do offer one practice exam in this program. This is mainly to help you put the skills you learned to test and also familiarize you with the format of the actual examination and the type of questions that are asked in it.
You should complete the Content Marketing online training and work on the given projects to be able to unlock Intellipaat’s certificate.
To become a successful Content Marketer, you should sign up for the best Content Marketing certification course and acquire all the skills that are necessary for this profession. This training program will make you proficient in this subfield of Digital Marketing, helping you be a well-equipped Content Marketer.
Land Your Dream Job Like Our Alumni
Content Marketing is among the most popular subdomains of Digital Marketing. This online training program will help you become a professional Content Marketer by teaching you the core concepts. Also, this course is led by experts who have years of experience in the field.
Throughout the Content Marketing classes, we provide 24-hour online assistance to get your queries resolved. Some of the other benefits of our course include lifetime access to the training resources, free lifetime upgrade, and hands-on experience via several assignments and projects. Moreover, our job support team will make you job-ready by arranging a mock interview session, updating your resume, etc. You will also be rewarded with our course completion certificate for Content Marketing.
Some of the other related Digital Marketing certifications are on Digital Marketing Strategy Course, PPC Training Course, SEM Online Course, Digital Marketing Post Graduate Program, Advanced Certification in Digital Marketing, Digital Marketing Course Certification, Conversion Rate Optimization Course, Google Analytics Certification Course, SEO Certification Training Course, Social Media Marketing Course, Email Marketing Course
3 technical 1:1 sessions per month will be allowed.