How Facebook uses Data Analytics?

Question

Could someone tell me how Facebook uses Data Analytics?

Answer 1

Facebook uses Data Analytics very intensively to spearhead your Ad campaigns, which brings in the revenue by providing, a platform, and insights to target the customers which the respective business wants. Still in terms of insights, Facebook, majorly revolves around the text, even though Images and videos take up most of the storage. They analyze much more than what meets the eyes. They take up the data, like, the geographical place, the device which they are using, and many other, information from the user, which will the respective businesses by targeting the customer who may need their service. Facebook uses Big Data Analytics, much more these days, as it plays well with Big Data leveraging its benefits, and implementing new-age technologies like Deep Learning, Machine Learning, Artificial Intelligence. If you wish to get into Facebook or any other big tech company, in the stream of Data Analytics, I recommend getting yourself enrolled in a good Data Analytics course from Intellipaat, which is an industry-grade course that helps you in getting trained and certified in the domain.

Watch the below-posted video on Data Analytics and get started.