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SEO Certification Training Course

4.9 ( 220 ) Ratings

Be an expert in SEO and improve your website's ranking by enrolling in our scholarly Search Engine Optimization training!

DWH & Erwin or MsExcel course

Key Highlights

15 Hrs Instructor Led Training
15 Hrs Self-paced Videos
30 Hrs Project & Exercises
Certification
Job Assistance
Flexible Schedule
Lifetime Free Upgrade
Mentor Support
Intellipaat-Key-Features
Intellipaat-Key-Features
Intellipaat-Key-Features

SEO Course Online Overview

What will you learn in this SEO course?

In this SEO marketing course, you will learn about:

  1. SEO fundamentals
  2. Importance of content in SEO
  3. SEO best practices and how it improves ranking
  4. A/B testing to get the best results
  5. Link building for off-page optimization
  6. Using social media, blogs, and forums for greater success
  7. Deploying user-generated content and reviews
  8. Various tools, platforms, and techniques
  9. How Google bots work and how to benefit from them

Digital Marketing has gained popularity over the years and more companies are shifting and adapting it to reach out to the masses without much trouble. This is why the demand for Digital Marketing professionals, especially SEO experts, is increasing day by day. Hence, We can promise that SEO is among the best career options in the world today.

The following enthusiast can join our SEO training online:

  • Marketing, Content, and Media Professionals
  • Project Managers, Brand Managers, and Entrepreneurs

You will get to learn and master a wide range of SEO tools in this Search Engine Optimization course. Some of the major tools that you will gain proficiency in by the end of our training program are as follows:

  • Yoast
  • Google Analytics
  • Google Webmaster
  • SEO Profiler
  • Copyscape
  • WordPress
  • Screaming frog
  • Ahrefs Backlink Checker
  • Listening tools
  • Archive tools
  • Domain tools

There is no need for any prior knowledge to take up this online SEO certification course.

Listed below are some of the several reasons why you must enroll in this Search Engine Optimization course to become a professional in this domain:

  • There are over 16,500 vacancies for SEO professionals alone in the United States – Indeed
  • The average salary earned by an SEO Specialist is approximately US$46,738 in the United States while in India, it is ₹247,606 per annum – PayScale
  • SEO Specialist job role is one of the top 5 jobs in the field of digital marketing – LinkedIn

Following are the job roles that you will be eligible to apply for once you complete this best SEO training course with us:

  • SEO Associate
  • Marketing Analyst
  • SEO Specialist
  • Digital Marketing Manager
  • Content Marketer
  • Technical SEO Manager
  • Digital Marketing Professional
  • Senior Product Manager
  • SEO Manager
  • Business Marketing Consultant

There are several companies all around the world that are hiring professionals who are experts in the field of SEO and Digital Marketing. Some of the major organizations that hires these experts are mentioned below:

  • Zoom
  • Salesforce
  • Conde Nast
  • LinkedIn
  • Adobe
  • HubSpot
  • Gartner
  • Oracle
  • Grammarly
  • The New York Times

Some of the major roles and responsibilities of an SEO Specialist in an organization are as follows:

  • Monitor the algorithms set in search engines to stay up-to-date with the changes in SEO
  • Create and implement various Content Marketing strategies
  • Make use of Social Media platforms to distribute the content, apart from encouraging other websites to link back to the company’s web pages
  • Generate targeted traffic towards the website
  • Use techniques like conversion rate optimization and enhanced user experience to convert website visitors into regular users and leads
  • Keep a track of the search terms, analytics, and rankings to monitor the company’s website performances and make necessary recommendations to improve them.

Technical SEO, in simple terms, can be defined as the optimization of server and website, allowing the search engine spiders to crawl through the website and index it more efficiently to make improvements in organic rankings.

One of the main reasons why technical SEO is crucial is that it enables Google and other search engines to learn that your website is of high value. This, in turn, can prompt these search engines to rank websites much higher comparatively, depending on their relevance.

This allows a greater number of readers to visit any website while searching for the respective keywords, helping to gain users and potential leads.

The demand for professionals in the field of SEO has rapidly increased in the last few years and it will continue to rise in the future. SEO enables the companies to gain better insights into the users’ intent based on their behaviors and learn what type of products they want and need. Moreover, SEO will help to understand human psychology, so that companies can deliver a proper complete search strategy from it.

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Career Transition

55% Average Salary Hike

$1,00,000 Highest Salary

1200+ Career Transitions

500+ Hiring Partners

Career Transition Handbook

Course Fees

Self Paced Training

  • 15 Hrs e-learning videos
  • Flexible Schedule
  • Lifetime Free Upgrade

$172

Online Classroom Preferred

  • Everything in Self-Paced Learning, plus
  • 15 Hrs of Instructor-led Training
  • One to one doubt resolution sessions
  • Attended as many batches as you want for Lifetime
  • Job Assistance
23 Oct

SAT - SUN

08:00 PM TO 11:00 PM IST (GMT +5:30)

30 Oct

SAT - SUN

08:00 PM TO 11:00 PM IST (GMT +5:30)

06 Nov

SAT - SUN

08:00 PM TO 11:00 PM IST (GMT +5:30)

13 Nov

SAT - SUN

08:00 PM TO 11:00 PM IST (GMT +5:30)

$400 10% OFF Expires in

Corporate Training

  • Customized Learning
  • Enterprise grade learning management system (LMS)
  • 24x7 Support
  • Enterprise grade reporting

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SEO Course Content

Live Course

Search Engine Landscape

Preview

What is SEO?, What is Search?, What is a Search Engine?, What Search Engines are used for?, Why use SEO for your Business?, SERPs, Categorization of SERPs, Crawling, Indexing and Ranking, Technical SEO, How search Engines Work?, Evolution of Search Engines

SEO Audit

Preview

What is an Audit Reasons?, Benefits of performing SEO Audit, Search Engine Commands, Domain Information, Domain canonicalization, xml, txt, Custom 404 Page structure, Search Engine Friendly URL, Checking Broken Links

What is On-Page Optimization?, Reasons and Benefits of On Page SEO, Keyword Analysis, URL Mapping, Title Tag, Meta Tag Description, Meta Keywords and Focus Keyword, Alt Tags, Header Tags, Anchor Text, Internal Links Creation, Creating Search Engine Friendly URL, Removing Broken Links

What is Yoast?, Installing WordPress SEO by Yoast, Individual Blog Post and Webpage Optimization through Yoast, Title Tag, Meta Tag Description, Meta Keywords and Focus Keyword, Alt Tags, Header Tags, Anchor Text, Internal Links Creation, Creating Search Engine Friendly URL, Removing Broken Links

What is Web Analytics?, How Google Analytics works?, Why Google Analytics is needed for SEO Campaigns?, How to configure Google Analytics?, Google Analytics plugin configuration within WordPress, Checking Real-time Analytics, Looking at Geo (location) of overall audience., Users flow, Acquisition – All Traffic – Channels, Traffic achieved through organic search, In-Page Analytics.

Google Commands: allintitle, allinurl, etc., Ahrefs Backlink Checker Tool, Webceo (Ranking and Reporting), Screaming frog (Audit Tool), Domain Tools, Archive Tools, Duplicate Content Checking Tool – Copyscape, Filling DMCA (Digital Millennium Copyright Act), SEO Profiler (Audit Tool)

What is Off Page Optimization?, Benefits of Link Building / Off Page submissions, Directory Submission, Social Bookmarking, Article Submission, Google Map Listing, Guest Blogging, Press Release Submission, Blog Creation and Customization, Social Media Links.

Hidden Text, Doorway Pages, Google Bombing/Link Wheel, Duplicate Sites, Automated Submissions, Keyword Stuffing, Paid Links, Link Farming, Article Spinning

What is Online Reputation Management?, Relationship between SEO and ORM, Listening Tools, Google Alerts, Social Mention, Tactics to rectify negative reviews, Use of Content

What is Algorithm?, Why Google updates Algorithms?, Google Panda, Google Penguin, Google Hummingbird, Google Mobile Friendly Update, Google Top Heavy Update, Google EMD Update, Google Pirate Update, Google Pigeon Update

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Free Career Counselling

We are happy to help you 24/7

Search Engine Optimization Project

Peer Learning

Via Intellipaat PeerChat, you can interact with your peers across all classes and batches and even our alumni. Collaborate on projects, share job referrals & interview experiences, compete with the best, make new friends – the possibilities are endless and our community has something for everyone!

Search Engine Optimization Certification

This advanced SEO course online program is designed for clearing the Search Engine Optimization Certified Professional exam. The entire course content is in line with the certification program and helps you clear the certification exam with ease and get the best jobs in top MNCs.

As part of this training, you will be working on real-time projects and assignments that have immense implications in the real-world industry scenarios, thus helping you fast-track your career effortlessly.

At the end of this SEO analyst course program, there will be a quiz that perfectly reflects the type of questions asked in the SEO certification exam and helps you score better marks.

Intellipaat Course Completion Certificate will be awarded upon the completion of the project work (after the expert review) and upon scoring at least 60% marks in the quiz. Intellipaat SEO training certification is well recognized in top MNCs like Ericsson, Cisco, Cognizant, Sony, Wipro, Standard Chartered, TCS, Genpact, Tata Communication, etc.

SEO Course Reviews

4.9 ( 2,261 )

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SEO Certification Course FAQs

Why should I learn SEO course online from Intellipaat?

This Intellipaat Search Engine Optimization training course gives you hands-on experience in deploying the best SEO techniques in order to improve the ranking of a website in the SERP. You will master both on-page and off-page optimizations, working with Google Analytics, and performing SEO audit. This entire SEO course content is in line with the requirements of clearing the Search Engine Optimization Certified Professional exam.

You will be working on real-time SEO projects and step-by-step assignments that have high relevance in the corporate world, and the course curriculum is designed by industry experts. Upon the completion of the SEO training course, you can apply for some of the best jobs in top MNCs around the world at top salaries. Intellipaat offers lifetime access to videos, course materials, 24/7 support, and course material upgrading to the latest version at no extra fee. Hence, it is clearly a one-time investment on this SEO full course.

Search Engine Optimization or SEO is the process which improves the company’s website by increasing its visibility in search engines. This increased visibility enables users to reach out to the sites when searching for services or products that are in line with what the site has to offer, in popular search engines like Google and Bing.

The better your web pages’ visibility in various search results, the more chances you will have to capture the attention of the users and attract possible clients and customers to buy your services and products.

There are numerous benefits of SEO in terms of improving content, generating leads, getting the website at a higher rank, etc. Some of the major benefits of SEO are as follows:

  • A rise in organic discovery and improved website traffic
  • Offers great return on investment (ROI)
  • Improvement in trust and credibility
  • Targets the whole funnel of Email Marketing
  • Almost reaches the whole targeted audience of the business
  • Optimizes and enhances user experience
  • Increases the rate of paid search engine advertising (PPC) success
  • Acts as the main key to improving search visibility

You are not required to have any prior coding knowledge or skills to take up this SEO certification. However, basic skills in HTML can be useful for you to go on with the training smoothly.

At Intellipaat, you can enroll in either the instructor-led online training or self-paced training. Apart from this, Intellipaat also offers corporate training for organizations to upskill their workforce. All trainers at Intellipaat have 12+ years of relevant industry experience, and they have been actively working as consultants in the same domain, which has made them subject matter experts. Go through the sample videos to check the quality of our trainers.

Intellipaat is offering 24/7 query resolution, and you can raise a ticket with the dedicated support team at any time. You can avail of email support for all your queries. If your query does not get resolved through email, we can also arrange one-on-one sessions with our support team. However, 1:1 session support is provided for a period of 6 months from the start date of your course.

Intellipaat is offering you the most updated, relevant, and high-value real-world projects as part of the training program. This way, you can implement the learning that you have acquired in real-world industry setup. All training comes with multiple projects that thoroughly test your skills, learning, and practical knowledge, making you completely industry-ready.

You will work on highly exciting projects in the domains of high technology, ecommerce, marketing, sales, networking, banking, insurance, etc. After completing the projects successfully, your skills will be equal to 6 months of rigorous industry experience.

Intellipaat actively provides placement assistance to all learners who have successfully completed the training. For this, we are exclusively tied-up with over 80 top MNCs from around the world. This way, you can be placed in outstanding organizations such as Sony, Ericsson, TCS, Mu Sigma, Standard Chartered, Cognizant, and Cisco, among other equally great enterprises. We also help you with the job interview and résumé preparation as well.

You can definitely make the switch from self-paced training to online instructor-led training by simply paying the extra amount. You can join the very next batch, which will be duly notified to you.

Once you complete Intellipaat’s training program, working on real-world projects, quizzes, and assignments and scoring at least 60 percent marks in the qualifying exam, you will be awarded Intellipaat’s course completion certificate. This certificate is very well recognized in Intellipaat-affiliated organizations, including over 80 top MNCs from around the world and some of the Fortune 500companies.

Apparently, no. Our job assistance program is aimed at helping you land in your dream job. It offers a potential opportunity for you to explore various competitive openings in the corporate world and find a well-paid job, matching your profile. The final decision on hiring will always be based on your performance in the interview and the requirements of the recruiter.

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