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Intellipaat
Intellipaat

Search Engine Optimization - SEO Training

Be the expert in SEO and improve your website ranking with scholarly Search Engine Optimization Training

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Self Paced Training
Lifetime access to course materials and 24/7 support
$172 | 9804 Enroll Now
  • Online Classroom
16Dec Sat, Sun8 PM IST (GMT +5:30)
$400 | 22800 ENROLL NOW
23Dec Sat, Sun8 PM IST (GMT +5:30)
$400 | 22800 ENROLL NOW
30Dec Sat,Sun8 PM IST (GMT +5:30)
$400 | 22800 ENROLL NOW

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Key Features

  • 15 Hrs Course Duration High quality interactive e-learning sessions for Self paced course. For online instructor led training ,total course will be divided into sessions.
  • 30 Hrs Hands-On Projects Each module will be followed by practical assignments and lab exercises. Towards the end of the course, you will be working on a project where would be expected to complete a project based on your learning. Our support team is available to help through email, phone or Live Support for any help required.
  • Life Time Free Upgrade You will get Lifetime access to high quality interactive tutorials along with life time access to complete Course Material .There will be 24/7 access to video tutorials with email support. If you stuck in any unexpected problem we will provide online interactive sessions with trainer for issue resolving.
  • 24 X 7 Support & Access We provide 24X7 support by email for issues or doubts clearance for Self-paced training. In online Instructor led training, trainer will be available to help you out with your queries regarding the course. If required, the support team can also provide you live support by accessing your machine remotely. This ensures that all your doubts and problems faced during labs and project work are clarified round the clock.
  • Get Certified This course is designed for clearing the Search Engine Optimization Certified Professional. At the end of the course there will be a quiz and project assignments once you complete them you will be awarded with Intellipaat Course Completion certificate.
  • Job Assistance Intellipaat enjoys strong relationship with multiple staffing companies in US, UK and have +80 clients across the globe. If you are looking out for exploring job opportunities, you can pass your resumes once you complete the course and we will help you with job assistance. We don’t charge any extra fees for passing the resume to our partners and clients

About Course

About Search Engine Optimization Training Course

This is a detailed SEO Certification Training Course that includes various techniques and study of tools to improve the website’s ranking on search engines results page. This SEO online training course includes on-page and off-page optimization, working with Google Analytics, Webmaster and deploying various tools for mastering the technique of SEO Audit.

  • What you will learn in this SEO Training Course?

    1. Learn SEO fundamentals
    2. Understand importance of content in SEO
    3. Study SEO best practices and how it improves ranking
    4. A/B testing to get the best results
    5. Link-building for off-page optimization
    6. Using social media, blogs, forums for greater success
    7. Deploying user generated content and reviews
    8. Mastering various tools, platforms and techniques
    9. Learning how Google bots work and benefiting from it
  • Who should take this Search Engine Optimization Training Course?

    • Marketing, Content and Media professionals
    • Project Managers, Brand Managers and Entrepreneurs
  • What are the prerequisites for taking this SEO Training Course?

    There is no need for any prior knowledge to take this Training Course.

  • Why should you take this this SEO Training Course?

    Getting higher results on the search engine results page is one of the best ways to market your brand and sell your goods and services. The best part of SEO is that unlike paid ads you don’t have to pay Google any money for getting ranked based on SEO. The potential for SEO professionals with the right proficiency is very high. This can help you get lucrative job offers from best companies.

Curriculum

Expand All

SEO Course Content

  • Search Engine Landscape

    What is SEO?, What is Search?, What is a Search Engine?, What Search Engines are used for?, Why use SEO for your Business?, SERPs, Categorization of SERPs, Crawling, Indexing and Ranking, Technical SEO, How search Engines Work?, Evolution of Search Engines

  • SEO Audit

    What is an Audit Reasons?, Benefits of performing SEO Audit, Search Engine Commands, Domain Information, Domain canonicalization, xml, txt, Custom 404 Page structure, Search Engine Friendly URL, Checking Broken Links

  • On-Page Optimization

    What is On-Page Optimization?, Reasons and Benefits of On Page SEO, Keyword Analysis, URL Mapping, Title Tag, Meta Tag Description, Meta Keywords and Focus Keyword, Alt Tags, Header Tags, Anchor Text, Internal Links Creation, Creating Search Engine Friendly URL, Removing Broken Links

  • On Page Optimization Using WordPress Based Website – SEO Yoast

    What is Yoast?, Installing WordPress SEO by Yoast, Individual Blog Post and Webpage Optimization through Yoast, Title Tag, Meta Tag Description, Meta Keywords and Focus Keyword, Alt Tags, Header Tags, Anchor Text, Internal Links Creation, Creating Search Engine Friendly URL, Removing Broken Links

  • Google Analytics and Google Webmaster

    What is Web Analytics?, How Google Analytics works?, Why Google Analytics is needed for SEO Campaigns?, How to configure Google Analytics?, Google Analytics plugin configuration within WordPress, Checking Real-time Analytics, Looking at Geo (location) of overall audience., Users flow, Acquisition – All Traffic – Channels, Traffic achieved through organic search, In-Page Analytics.

  • Web SEO, SEO Profiler and Other SEO Tools

    Google Commands: allintitle, allinurl, etc., Ahrefs Backlink Checker Tool, Webceo (Ranking and Reporting), Screaming frog (Audit Tool), Domain Tools, Archive Tools, Duplicate Content Checking Tool – Copyscape, Filling DMCA (Digital Millennium Copyright Act), SEO Profiler (Audit Tool)

  • Project – Off Page Optimization – Link Building

    What is Off Page Optimization?, Benefits of Link Building / Off Page submissions, Directory Submission, Social Bookmarking, Article Submission, Google Map Listing, Guest Blogging, Press Release Submission, Blog Creation and Customization, Social Media Links.

  • Black Hat SEO Techniques to Avoid

    Hidden Text, Doorway Pages, Google Bombing/Link Wheel, Duplicate Sites, Automated Submissions, Keyword Stuffing, Paid Links, Link Farming, Article Spinning

  • Online Reputation Management

    What is Online Reputation Management?, Relationship between SEO and ORM, Listening Tools, Google Alerts, Social Mention, Tactics to rectify negative reviews, Use of Content

  • Algorithms and Google Updates

    What is Algorithm?, Why Google updates Algorithms?, Google Panda, Google Penguin, Google Hummingbird, Google Mobile Friendly Update, Google Top Heavy Update, Google EMD Update, Google Pirate Update, Google Pigeon Update

Projects

  • SEO Project

    Project Work:

    Project – Off Page Optimization – Link Building

    Problem Statement – It includes benefits of link building, directory submission, social bookmarking, guest blogging, social media links and so on.

Video Previews

Sample Search Engine Optimization Tutorials

Certifications

Certificate

Search Engine Optimization Certification

This course is designed for clearing the Search Engine Optimization Certified Professional. The entire training course content is in line with the certification program and helps you clear the certification exam with ease and get the best jobs in the top MNCs. As part of this training you will be working on real time projects and assignments that have immense implications in the real world industry scenario thus helping you fast track your career effortlessly.

At the end of this training program there will be a quiz that perfectly reflects the type of questions asked in the certification exam and helps you score better marks in certification exam.

Intellipaat Course Completion certification will be awarded on the completion of Project work (on expert review)and upon scoring of at least 60% marks in the quiz. . Intellipaat certification is well recognized in top MNCs like Ericsson, Cisco, Cognizant, Sony, Wipro, Standard Chartered, TCS, Genpact, Tata Communication etc.

Ratings & Reviews

    • 4.88
    • 2.5k votes
  • 4.9
    Course
  • 4.7
    Materials
  • 5
    Trainer
  • 5
    Videos
  • 4.8
    Quality
  1. Profile photo of Roma Das
    Practically enhanced, Supportive and fulfilling
    Roma Das

    I really enjoyed learning with Intellipaat. Practical assignments, exercises and projects helped me a lot in learning everything about SEO. This is a brilliant course designed for both beginners and experienced professionals.

  2. Profile photo of Paras Jain
    Unique, easy-to-understand and extremely descriptive
    Paras J

    This course is the solution to all your SEO queries. I implemented the techniques I learned from this course and surprisingly, they worked pretty well in pulling traffic and got me appreciation recently in my company.

FAQ

Frequently Asked Questions about Search Engine Optimization

  • Why Should I Learn SEO From Intellipaat?

    This Intellipaat Search Engine Optimization training gives you hands-on experience in deploying the best SEO techniques in order to improve the ranking of a website in the SERP. You will master both on-page and off-page optimization, work with Google Analytics and perform SEO audit. This entire course content is in line with the requirements of clearing the Search Engine Optimization Certified Professional Exam.

    You will be working on real time SEO projects that have high relevance in the corporate world, step-by-step assignments and curriculum designed by industry experts. Upon completion of the training course you can apply for some of the best jobs in top MNCs around the world at top salaries. Intellipaat offers lifetime access to videos, course materials, 24/7 Support, and course material upgrading to latest version at no extra fees. Hence it is clearly a one-time investment.

  • What Are The Various Modes Of Training That Intellipaat Offers?

    Intellipaat basically offers the self-paced training and online instructor-led training. Apart from that we also provide corporate training for enterprises. All our trainers come with over 12 years of industry experience in relevant technologies and also they are subject matter experts working as consultants. You can check about the quality of our trainers in the sample videos provided.

  • Can I Request For A Support Session If I Find Difficulty In Grasping Topics?

    If you have any queries you can contact our 24/7 dedicated support to raise a ticket. We provide you email support and solution to your queries. If the query is not resolved by email we can arrange for a one-on-one session with our trainers. The best part is that you can contact Intellipaat even after completion of training to get support and assistance. There is also no limit on the number of queries you can raise when it comes to doubt clearance and query resolution.

  • Can You Explain To Me About The Intellipaat Self-Paced Training And Its Various Benefits?

    The Intellipaat self-paced training is for people who want to learn at their own leisurely pace. As part of this program we provide you with one-on-one sessions, doubt clearance over email, 24/7 Live Support, lifetime LMS and upgrade to the latest version at no extra cost. The prices of self-paced training can be 75% lesser than online training. While studying should you face any unexpected challenges then we shall arrange a Virtual LIVE session with the trainer.

  • What Kind Of Projects Will I Be Working On As Part Of The Training?

    We provide you with the opportunity to work on real world projects wherein you can apply your knowledge and skills that you acquired through our training. We have multiple projects that thoroughly test your skills and knowledge of various aspect and components making you perfectly industry-ready. These projects could be in exciting and challenging fields like banking, insurance, retail, social networking, ecommerce, marketing, sales, high technology and so on. The Intellipaat projects are equivalent to six months of relevant experience in the corporate world.

  • Do You Provide Placement Assistance?

    Yes, Intellipaat does provide you with placement assistance. We have tie-ups with 80+ organizations including Ericsson, Cisco, Cognizant, TCS, among others that are looking for skilled & quality professionals and we would be happy to assist you with the process of preparing yourself for the interview and the job.

  • Can I Switch From Self-Paced Training To Online Instructor-Led Training?

    Yes, if you would want to upgrade from the self-paced training to instructor-led training then you can easily do so by paying the difference of the fees amount and joining the next batch of classes which shall be separately notified to you.

  • How Are Your Verified Certificates Awarded?

    Upon successful completion of training you have to take a set of quizzes, complete the projects and upon review and on scoring over 60% marks in the qualifying quiz the official Intellipaat verified certificate is awarded.The Intellipaat Certification is a seal of approval and is highly recognized in 80+ corporations around the world including many in the Fortune 500 list of companies.

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