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Search Engine Optimization (SEO) Course

23,453 Ratings

Master essential SEO techniques for websites and optimization through this online search engine optimization course. Gain hands-on experience with the latest tools and techniques for improving search engine rankings. Join this SEO training to participate in projects and learn from subject matter experts. Enroll now to develop expertise in on-page and off-page SEO tactics, Google Analytics, and more.

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Key Highlights

32 Hrs Instructor Led Training
15 Hrs Self-paced Videos
30 Hrs Project & Exercises
Industry-recognized certification
Flexible Schedule
Lifetime Free Upgrade
Mentor Support
24/7 Support
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SEO Course Online Overview

What are the key features of this SEO course?

As a part of this SEO certification course, we shall be covering the following key topics:

  • What is SEO and how do search engines work
  • Understanding On-page and Of-page SEO In detail
  • Keyword research
  • Technical SEO, Mobile SEO, and Schema Markups
  • Link building – Blogger Outreach and other techniques
  • Social SEO, Local SEO, and International SEO
  • SEO Audits
  • SEO Tools – SEMrush, Ahrefs, etc.
  • Algorithm Updates
  • How to Rank #1 on Google

As digital marketing has gained popularity, the demand for SEO experts has rapidly increased. According to Glassdoor, the average base pay for an SEO specialist in the United States is $51,077 per year, with the potential to earn up to $76,000 per year. Search engine optimization is very important to create an effective online presence that will increase your sales leads.

Our best SEO course online is suitable for anyone who seeks to make a career in SEO marketing or who wants to learn how to improve the visibility and ranking of a website in search engines. This course is beneficial for:

  • Digital marketers who want to enhance their SEO skills and stay up-to-date with the latest industry trends and best practices.
  • Content professionals who want to learn how to create search engine-friendly content for better ranking.
  • Anyone interested in starting a career in digital marketing, SEO, or a related field

This search engine optimization (SEO) course will provide expertise in various SEO tools. By the time you complete our course, you should be proficient in the following key tools:

  • Semrush
  • Ahrefs
  • Yoast
  • Google Analytics
  • Google Webmaster
  • Copyscape
  • WordPress
  • Screaming frog

There is no need for any prior knowledge to take this online SEO certification course—anyone with an interest in pursuing a career as an SEO specialist can enroll.

Listed below are some of the several reasons why you must enroll in this search engine optimization course to become a professional in this domain:

  • There are over 16,500 vacancies for SEO professionals alone in the United States – Indeed
  • The average salary earned by an SEO specialist is approximately US$46,738 in the United States while in India, it is ₹247,606 per annum – PayScale
  • SEO specialist job role is one of the top 5 jobs in the field of digital marketing – LinkedIn

After completion of your SEO course certification, you’ll be eligible to apply for the following job roles:

  • SEO Associate
  • Marketing Analyst
  • SEO Specialist
  • Digital Marketing Manager
  • Content Marketer
  • Technical SEO Manager
  • Digital Marketing Professional
  • Senior Product Manager
  • SEO Manager
  • Business Marketing Consultant

There are several companies all around the world that are hiring professionals who are experts in the field of SEO and digital marketing. Some of the major organizations that hire these experts are mentioned below:

  • Zoom
  • Salesforce
  • Conde Nast
  • LinkedIn
  • Adobe
  • HubSpot

Some of the major roles and responsibilities of an SEO specialist in an organization are as follows:

  • Monitor the algorithms set in search engines to stay up-to-date with the changes in SEO
  • Create and implement various Content Marketing Strategies
  • Make use of Social Media platforms to distribute the content, apart from encouraging other websites to link back to the company’s web pages
  • Generate targeted traffic toward the website
  • Use techniques like conversion rate optimization and enhanced user experience to convert website visitors into regular users and leads
  • Keep a track of the search terms, analytics, and rankings to monitor the company’s website performance and make necessary recommendations to improve them.

The demand for professionals in the field of SEO has rapidly increased in the last few years, and it will continue to rise in the future. SEO enables companies to gain better insights into the user’s intent based on their behaviors and learn what type of products they want and need. Moreover, SEO will help companies understand human psychology, so they can develop a complete search strategy.

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55% Average Salary Hike

$1,00,000 Highest Salary

1200+ Career Transitions

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SEO Course Fees

Online Classroom Preferred

  • Everything in Self-Paced Learning, plus
  • 32 Hrs of Instructor-led Training
  • One to one doubt resolution sessions
  • Attend as many batches as you want for Lifetime
  • Job Assistance
23 Mar

SAT - SUN

08:00 PM TO 11:00 PM IST (GMT +5:30)

30 Mar

SAT - SUN

08:00 PM TO 11:00 PM IST (GMT +5:30)

$400 10% OFF Expires in

Corporate Training

  • Customized Learning
  • Enterprise grade learning management system (LMS)
  • 24x7 Support
  • Enterprise grade reporting

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SEO Certification Course Syllabus

Live Course

Search Engine Landscape

Preview

What is SEO?, What is search?, What is a search engine?, What search engines are used for? Why use SEO for your business?, SERPs, Categorization of SERPs, Crawling, Indexing, and Ranking, Technical SEO, How search engines work?, Evolution of Search Engines

SEO Audit

Preview

What are the reasons for  an audit?, Benefits of performing SEO Audit, Search Engine Commands, Domain Information, Domain canonicalization, XML, txt, Custom 404 Page structure, Search Engine Friendly URL, Checking Broken Links

What is On-Page Optimization?, Reasons and Benefits of On-Page SEO, Keyword Analysis, URL Mapping, Title Tag, Meta Tag Description, Meta Keywords and Focus Keyword, Alt Tags, Header Tags, Anchor Text, Internal Links Creation, Creating Search Engine Friendly URL, Removing Broken Links

What is Yoast?, Installing WordPress SEO by Yoast, Individual Blog Post, and Webpage Optimization through Yoast, Title Tag, Meta Tag Description, Meta Keywords, and Focus Keyword, Alt Tags, Header Tags, Anchor Text, Internal Links Creation, Creating Search Engine Friendly URL, Removing Broken Links

What is web analytics?, How Google Analytics works? Why is Google Analytics  needed for SEO campaigns?, How do I configure Google Analytics?, Google Analytics plugin configuration within WordPress, Checking Real-time Analytics, Looking at Geo (location) of the overall audience., Users flow, Acquisition – All Traffic – Channels, Traffic achieved through organic search, In-Page Analytics.

Google Commands: allintitle, allinurl, etc., Ahrefs Backlink Checker Tool, Webceo (Ranking and Reporting), Screaming frog (Audit Tool), Domain Tools, Archive Tools, Duplicate Content Checking Tool – Copyscape, Filling DMCA (Digital Millennium Copyright Act), SEO Profiler (Audit Tool)

What is Off Page Optimization?, Benefits of Link Building / Off Page Submissions, Directory Submission, Social Bookmarking, Article Submission, Google Map Listing, Guest Blogging, Press Release Submission, Blog Creation and Customization, Social Media Links.

Hidden Text, Doorway Pages, Google Bombing/Link Wheel, Duplicate Sites, Automated Submissions, Keyword Stuffing, Paid Links, Link Farming, Article Spinning

What is Online Reputation Management?, Relationship between SEO and ORM, Listening Tools, Google Alerts, Social Mention, Tactics to rectify negative reviews, Use of Content

What is an algorithm?, Why does Google updates its algorithms?, Google Panda, Google Penguin, Google Hummingbird, Google Mobile Friendly Update, Google Top Heavy Update, Google EMD Update, Google Pirate Update, Google Pigeon Update

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Search Engine Optimization Training Project

Peer Learning

Via Intellipaat PeerChat, you can interact with your peers across all classes and batches and even our alumni. Collaborate on projects, share job referrals & interview experiences, compete with the best, make new friends — the possibilities are endless and our community has something for everyone!

class-notifications
Hackathons
career-services
major-announcements
collaborative-learning

Search Engine Optimization Certification Course

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This online SEO course is designed to help you clear the Search Engine Optimization Certified Professional exam. The entire course content is in line with the certification program and helps you clear the certification exam with ease and get the best jobs in top MNCs.

As part of this training, you will be working on real-time projects and assignments that have immense implications in real-world industry scenarios, thus helping you fast-track your career effortlessly.
At the end of this SEO course online, there will be a quiz that perfectly reflects the type of questions asked in the SEO certification exam and helps you score better marks.

Intellipaat Course Completion Certificate will be awarded upon completion of the project work (after the expert review) and upon scoring at least 60% on the quiz. Intellipaat SEO training certification is well recognized in top MNCs like Ericsson, Cisco, Cognizant, Sony, Wipro, Standard Chartered, TCS, Genpact, Tata Communication, etc.

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SEO Course FAQs

What is an SEO certification?

The search engine optimization certification demonstrates a person’s proficiency and knowledge of search engine optimization (SEO) techniques and strategies. It’s usually obtained by passing an exam or completing a training program. Intellipaat’s SEO certification is an industry-renowned training program. It is a comprehensive curriculum that ensures a hands-on experience under the guidance of industry experts.

To be able to access the e-learning content for this SEO certification course, you will have to enroll in the course by paying the course fee. Once you are registered with us, you will have access to the e-learning content on our LMS, and you will be able to access the course materials and their upgrades for your lifetime.

Search engine optimization, also known as SEO, is the practice of optimizing the quantity and quality of traffic to a website in an organic manner through search engine results. It ensures that a website can be easily found by search engines and is ranked highly when certain keywords are used in the search.

This SEO course showcases your knowledge and expertise in the field of search engine optimization, but it’s not a direct ranking factor for Google. In other words, simply having an SEO training won’t automatically boost your website’s visibility or ranking on Google. However, the knowledge and skills you gain with an SEO training can help you optimize your website better, which can ultimately improve your chances of ranking higher on Google.

At the start of the SEO certification, you will be given all the information regarding your mentors and learning support. You can reach out to them if you face any issues. You can also contact us using the contact number on our website.

This SEO course provides comprehensive and up-to-date training on search engine optimization, covering key topics like keyword research, on-page optimization, link building, and analytics. The course is taught by industry experts, with practical hands-on experience, and comes with lifetime access to the course content.

You will be working on real-time SEO projects and step-by-step assignments that have high relevance in the corporate world, and the SEO course curriculum is designed by industry experts. Upon the completion of the course, you can apply for some of the best jobs in top MNCs around the world at top salaries. Intellipaat offers lifetime access to videos, course materials, 24/7 support, and course material upgrading to the latest version at no extra fee. Hence, it is clearly a one-time investment in this full SEO course.

Search engine optimization or SEO is the process that improves a company’s website by increasing its visibility in search engines. This increased visibility enables users to reach out to the sites when searching for services or products that are in line with what the site has to offer, in popular search engines like Google and Bing.

The better your web page’s visibility in various search results, the more chances you will have to capture the attention of users and attract potential clients and customers to buy your services and products.

There are numerous benefits of SEO in terms of improving content, generating leads, getting the website at a higher rank, etc. Some of the major benefits of SEO are as follows:

  • A rise in organic discovery and improved website traffic
  • Offers great return on investment (ROI)
  • Improvement in trust and credibility
  • Targets the whole funnel of Email Marketing
  • Almost reaches the whole targeted audience of the business
  • Optimizes and enhances user experience
  • Increases the rate of paid search engine advertising (PPC) success
  • Acts as the main key to improving search visibility

This SEO training course gives you free resources like SEO interview questions and answers, SEO tutorial, and SEO blogs.

You are not required to have any prior coding knowledge or skills to take up this SEO certification. However, basic skills in HTML can be useful for you to go on with the SEO training smoothly.

3 technical 1:1 sessions per month will be allowed.

Intellipaat is offering 24/7 query resolution, and you can raise a ticket with the dedicated support team at any time. You can avail of email support for all your queries. If your query does not get resolved through email, we can also arrange one-on-one sessions with our support team. However, 1:1 session support is provided for a period of 6 months from the start date of your course.

Intellipaat provides placement assistance to all learners who have successfully completed the training and moved to the placement pool after clearing the PRT( Placement Readiness Test) More than 500+ top MNC’s and startups hire Intellipaat learners. Our Alumni works with Google, Microsoft, Amazon, Sony, Ericsson, TCS, Mu Sigma, etc.

Apparently, no. Our job assistance is aimed at helping you land in your dream job. It offers a potential opportunity for you to explore various competitive openings in the corporate world and find a well-paid job, matching your profile. The final decision on hiring will always be based on your performance in the interview and the requirements of the recruiter.

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